TWITTER - EVERY BUSINESS SHOULD USE IT!


The social media tool Twitter allows businesses to communicate with current or potential customers 
in real time and interact with them there and then if businesses are not on Twitter then they are losing out big time! Research has shown that 47 percent of consumers who follow a company or brand on Twitter are more likely to visit that same company’s website or physical store (Ward, 2018) (brick and mortar).  As an owner of a business, you just cannot think that you can just easily sign up to be on Twitter and the magical sales with follow. I am sorry but marketing on social media especially on Twitter does not work like that. Leave it to a professional, Twitter should be handled by someone who is verse and trained in it as a social media coordinator. Twitter has an abundance of data about customers. Because of its openness, you can strike up a conversation with almost any and every one and view their profiles. A company’s marketing team can capitalize on this, they can have an in-depth insight into how a consumer’s activities are affecting your business ROI throughout Twitter analytics (Raina, 2018). Twitter also allows companies to promote their brand and services for free where they can reach millions of people online.
SO BUSINESS OWNERS DON’T SLEEP ON TWITTER!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

CLICK ON LINK TO WATCH HOW TWITTER CAN GROW YOUR BUSINESS: https://www.youtube.com/watch?v=Ha-5wnjdypM

References

Raina, S. (2018, March 5th). Retrieved from Statusbrew: https://blog.statusbrew.com/why-use-twitter-for-business/
Ward, S. (2018, May 29th). Retrieved from The Balance Small Business: https://www.thebalancesmb.com/top-reasons-why-your-small-business-should-use-twitter-2948523




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